Bonny M | May 1, 2025
Born from a personal need and a powerful vision, NiBs Swimwear exists to fill a long-ignored gap in the swimwear industry offering beautiful, supportive, and modern swimwear for large-breasted women.
For years, founder Laetitia struggled to find swimsuits that felt both stylish and comfortable, without sacrificing fit or femininity. Frustrated by the limited options and outdated silhouettes available to women like her, she set out to reimagine what was possible. The result? NiBs Swimwear a celebration of freedom, inclusivity, and self-expression.
At the heart of NiBs is a belief that no one should have to compromise between support and style. “Too often, the market neglects large-breasted women or locks them into unflattering, overly technical models,” the founder explains.
“I wanted to create what I was desperately looking for: modern, desirable pieces designed with us in mind.” With designs that go up to 5XL, NiBs challenges the old narrative, one that says beauty must be tamed, hidden, or corrected. Instead, the brand offers well-cut swimsuits made to accompany the body as it is no wires, no rigidity, just comfort and confidence.
But NiBs isn’t just about how swimwear feels, it’s also about what it stands for. Sustainability is woven into every thread of the brand’s DNA. Each piece is crafted from premium recycled fibers like ECONYL® (derived from marine waste) and REPREVE® (made from plastic bottles). Their prints use OEKO-TEX®-certified inks, and even their accessories are created with a responsible lens. For NiBs, sustainability isn’t a trend, it’s a non-negotiable.
Functionality and environmental awareness walk hand-in-hand at NiBs. The recycled fabrics offer superior resistance to chlorine and UV rays while being gentle on the skin and built to last. This balance between performance and purpose is proof that fashion can be both conscious and cutting-edge.
Equally important to NiBs is the human story behind the product. The brand partners with manufacturers who offer fair wages and ethical working conditions. “For us, sustainability is also about people,” the founder shares. “Everyone involved in the production of our swimsuits is valued and respected.”
And the response? Deeply moving. Customers often reach out to say they finally feel seen. That they’ve never felt more beautiful in a swimsuit. That, for the first time, they’re stepping onto the beach with confidence, not hesitation. This powerful feedback fuels the NiBs design process, anchoring each collection in real-life experiences, emotions, and needs.
NiBs Swimwear is not just a label, it’s a revolution in how we dress, how we feel, and how we take up space. It’s a love letter to women with curves, with stories, with style. And it’s proof that when fashion listens, it empowers.
What are your future goals for NiBs Swimwear, and how do you see the brand growing over the next few years?
We want to continue to grow the brand without ever losing our high standards. We want to develop new models, explore other swimwear pieces, and extend our visibility internationally… but always with the desire to offer freer, more respectful, more inclusive fashion.
Readers can shop our collections through our website nibsswimwear.com, with worldwide delivery. You can also follow us on all our social media (@nibsswimwear) to find out more about what’s going on behind the scenes, our customers and new products. And if you have any questions, our team can be reached by e-mail, always with a friendly ear.